the linotype flattened the human vocal style.

     A recent ad for C-E-I-R Computer Services pictured a plain 
cotton dress and the headline: “Why does Mrs. ‘K’ dress that 
way?”—referring to the wife of Nikita Khrushchev. Some of the 
copy of this very ingenious ad continued: “It is an icon. To its 
own underprivileged population and to the uncommitted of the 
East and South, it says: ‘We are thrif-ty, simple, hon-est; 
peaceful, home-y, go-od.’ To the free nations of the West it 
says: ‘We will bury you.’”

     This is precisely the message that the new simple clothing 
of our forefathers had for the feudal classes at the time of the 
French Revolution. Clothing was then a nonverbal manifesto of 
political upset.